Newsletter

Hey Google...Can You Increase My Revenue?

Written by PFSbrands | Jun 28, 2021 1:12:34 AM

When was the last time you used Google? 

Yesterday, today, 5 minutes ago? I bet you use it to look up directions, the latest news, nearby restaurants, and how-to tutorials. Most people probably use Google everyday for something. Its a part of our daily lives! But, Google is not just a website for searching anything and everything. It is also a go-to spot for take-out and delivery food ordering

I know, because I use it. This is how it works:

I'm at work in Holts Summit and decide I want Mexican for lunch, but I don't know where I want to go. So what do I do? I go to google and type "Mexican near me."

I browse my options and see BluTaco.  I decide to click on it because it sounds good. Google then gives me the option of seeing the restaurant's website, getting directions, calling, and/or ordering pickup. Now, I have some options. I can go to the website to order, OR I can just click "order pickup." 

 

I decide to check out the website. From there, I access the ordering menu, pick out my lunch, add it to the bag, select a time, and I'm ready to check out! I proceed to pay, and just like that my lunch will be ready in just a few short minutes! 

 

 

Now, let's say instead I click the "order pickup" button on Google. Below is what it looks like. I select my food, click checkout, enter my payment, and place my order, all on Google. Then, same as before, my lunch is ready in just a few minutes. Easy as that.

 

Both options above are pulling the same menu and are processed through Zuppler.

Zuppler is easy for both customers and you, AND it is a great way to attract new customers and generate more revenue. Check out this case study:


 

Our BluTaco in Holts Summit, Missouri decided to get in the game with Zuppler Google food ordering this year. From March 1st through May 31st they received 33 online orders through Google alone.

  • $902 gross revenue
  • Average ticket ring: $27.34

 

What exactly is Zuppler?

Zuppler is an online google food ordering service that customer’s can order from through our very own franchise websites. Zuppler and PFSbrands are working together to offer PFSbrands branded program partners the ability to receive online orders directly through your brand’s website and on Google’s ordering channel. Your menu is already listed on your brand’s website, so when you sign up, you will unlock online ordering for your store which will allow customers to begin ordering directly from your store for pickup and delivery. 

With Google ordering, customers will be able to order for pickup and delivery from your franchise right from:

  1. Google Search 
  2. Google Maps
  3. Google Assistant
  4. Google Pay
  5. Your Website

After an order is placed, online order notifications are sent to your store. You can receive the notification through your ComTab, email, or the OrderZupp app. 

Check out how it works when customers place online orders on Google through Zuppler:

 

How does this work for my store?

If a store follows PFSbrands' recommendations for how to implement Zuppler google food ordering successfully, this is the flow:

Can it really increase my revenue? 

Yes! Every day, there are over 17 million searches for “food near me.” With Zuppler, you can capitalize on those searches by offering users the ability to order online from your location. And, for new businesses on Google, 80% of their orders come from NEW customers. Our research also shows that adding google ordering to a digital off-premise strategy can increase total monthly sales/orders by 15-20%. Don't miss out on these opportunities! 

By adding google food ordering, you will be able to easily increase revenue without any additional labor or out of pocket costs.  

  • Free to join
  • Order based commission and fees
  • No setup or monthly fees
  • 10% commission + 3% credit card processing fee

24/7 Zuppler Support 

Zuppler has customer support always available to you. You can quickly submit a request for help. You can call (888) 987 7537. Or, you can email Help@zuppler.com

Get Started Now!

  • Sign up at: zuppler.com/pfs-brands, and following your sign up Zuppler will walk you through the simple steps of getting your location up and running.
  • Send your Business Advisor an email saying, “Please sign me up for Zuppler!”
  • See additional information in the Zuppler PFS flyer.

MDF@PFSbrands.com, (573) 896 - 0300