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The 2018 International Dairy Deli Bakery Association (IDDBA) food show did not disappoint! The show, which ran from June 10-12th, 2018 in New Orleans, was the largest in the world in the dairy, deli and bakery food categories.

From amazing, innovative new products to engaging sessions (like a cake decorating contest), there was something for everyone. The IDDBA show stakes its name on targeting serious buyers and executives with a passion for the foodservice industry, and it held true to its name!

IDBBA 18 featured over 10,000 industry leaders and professionals with over 800 exhibitors. Yes, getting around the entire show created an action-packed day! 😊

PFSbrands was well represented and proudly displayed our Champs Chicken brand and our new BluTaco brand. This culminated in a 55” TV giveaway – along with some really, really scrumptious food!

Not only is the show full of amazing vendors, but it also aimed to educate the attendees. The list of attractions and sessions included:

Show and Sell Express: This was geared towards convenience store owners looking to get into the foodservice industry.

New Product Showcase: Featured highlights of new up and coming products and industry trends.

Expert Neighborhood: This was a great wealth of knowledge for those looking for foodservice advice. These by-appointment sessions matched attendees with leading experts in the industry!

Cake Decorating Challenge: Exactly what it sounds like. It was art in the form of food!

The entire smorgasbord of sessions combined to provide a tremendously engaging, learning atmosphere throughout the show that was contagious!

What else can we say, IDDBA 18 was a great experience had by all, and we can’t wait for next year!

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